Product development

"Campden BRI Magyarország Nonprofit Kft." is waiting for your interest – applying reliable methods and according to the latest international practice, with several decades experience, with a well-equipped sensory laboratory approved by ESN and with the possibilities of participation in internal and international projects.

You gave it all your knowledge and experience, but the hopeful product idea did not lead to a successful product. Why not?

  • How to identify your most important customers
  • What attributes do customers pay attention to, which ones are the most important to them?
  • Do you know the products of your competitors?
  • What are the weaknesses of the competitor products and also the opportunities for your products?
  • How can you achieve the desired product attributes in the actual manufacturing and its quality system?
  • Do your consumer and you speak the same language? Do your experts and the customers evaluate the product attributes in the same way?
  • How can you improve the communication among departments (development, product, trade, quality assurance)?
  • How can you quantify whether your development is going in the right direction?

Do you want to compete with the competitors?

You manufacture a successful product. Could you be more successful?

  • What are the consumers’ expectations? What is the most expedient tool to survey the demands? What product attributes does your customer pay for?
  • What are the unexploited reserves and opportunities among the product attributes?
  • What does the customer think about the competitor product?
  • What direction of the development can extend the market of your product?
  • What are the special characteristic and methods of developing foods?
  • What are the points in the process where you should take any action, what should you do and how? How do the leader manufacturers of the industry act? What kinds of solutions are applied in Europe?
  • How can you ensure accomplishment of product conceptions? How can theory become practice? How can you measure the results of the development?

Contact Us

1096 Budapest, Haller u. 2.
Tel: +36 1 433 14 70
Fax: +36 1 433 14 80
E-mail: Web:

Kérje ajánlatunk!